What we cover in Episode 23
How would you like to be ahead of the curve on how you can rethink your content marketing strategy? You know early adopters generally win, right?
In episode 23 we talk to Jimmy Daly about how you should stop thinking of your blog as a publication.
Topics: content marketing, Podcast, Leader
What we cover in Episode 22
What's it like to work in a company that has a genuinely viral product, or to do growth for a marketplace?
In this episode with talk to Brittany Bingham who is the VP of Marketing/Growth for RaiseMe.
Topics: Podcast, Leader, Customer Acquisition
What we cover in Episode 21
Pinterest is an incredible success story. Founded in 2010, they now have well over 250 million monthly active users.
Pinterest is also known for having an excellent growth team who have documented a lot of their work online.
What we cover in Episode 20
Search is still one of the best channels for growth, but it's also more competitive than ever. What do the most successful companies do to win the search battle?
They invest in a full stack search team. We've discussed the value of this team in previous episodes.
What we cover in Episode 19
Atlassian is a growth machine, valued at over $10 billion with near 132k customers; their path is one all software companies would like to follow.
Like any high growth company, Atlassian has leaned into Google generating over 2 million organic visits each month (source: Ahrefs).
Topics: Podcast, Leader, Customer Acquisition
What we cover in Episode 18
All of the guests on this podcast to date have been men!
Why is that? Is it a reflection of Scott and I's networks? A representation of the industry, or something else.
Topics: Podcast, Leader, Customer Acquisition
If you've been on the internet at all, chances are you've used Spotify. They have over 83 million paying customers. Wow.
In this episode we catch up with Mayur Gupta, the VP of Marketing & Growth at Spotify to talk about:
Zapier is a remarkable success story.
They've grown to $35 million in ARR after only taking $1.2 million in funding.
Growing a company is never easy. There are many decisions you need to get right along the way.
In this weeks episode, we talk to Ross Hudgens about his experience growing Siege Media from one person to over 60 people across two offices.
One of the hardest parts of scale-up growth is the need to keep growing demand for your products or services.
How do you allocate resources to the channels that drive existing growth, and the channels you need to drive future growth.
Topics: Podcast, Swipefile, Customer Acquisition
