What's it like to start a new marketing leadership role? What should you focus on for the first six months?
Topics: Podcast, Leader, Customer Acquisition
As a startup, getting press for your product is an essential part of your growth engine. But why would any major outlets be interested in what you do?
Topics: Podcast, Founder, Customer Acquisition
One of the hardest jobs as a marketer is to help startups get some initial traction for their product.
Topics: Podcast, Founder, Customer Acquisition
How would you like to grow revenue for your business without needing more traffic, signups, or leads? It sounds pretty great, right?
Topics: Podcast, Leader, Customer Acquisition
Growth through paid advertising is hard.
Topics: Podcast, Leader, Customer Acquisition
Copywriting is a potential growth lever for many businesses. The reason being, so many of them under-invest in it.
Topics: Podcast, Leader, Customer Acquisition
What we cover in episode 40
How many of us get knock backs in our careers? How many of us let those knockbacks hurt our success?
Wil Reynolds is the founder of Seer Interactive, a globally renowned marketing agency with over 150 employees. He decided to start Seer after he spent 18 months looking for a role in marketing but didn't get a single interview.
Topics: Podcast, Founder, Customer Acquisition
What we cover on Episode 37
In a growing company there is no end to the opportunities you can invest time and effort in, so just how do you decide on the ones worth that investment?
We talk to Garrett Moon, CEO, and Co-Founder of the rapidly growing CoSchedule about his 10X formula for growth.
Topics: Podcast, Founder, Customer Acquisition
What we cover on Episode 29
Venngage is a free infographic tool used by over one million people. How did they acquire so many people?
We talk to their Chief Growth Officer Nadya Koja on how they built a repeatable content marketing playbook focused on acquiring new users from Google.
Topics: Podcast, Leader, Customer Acquisition
What we cover in Episode 22
What's it like to work in a company that has a genuinely viral product, or to do growth for a marketplace?
In this episode with talk to Brittany Bingham who is the VP of Marketing/Growth for RaiseMe.
Topics: Podcast, Leader, Customer Acquisition
Get my thoughts on repeatable playbooks for marketing, growth, hiring, and leadership.